How to Save Money When Shopping Online: A Comprehensive Guide

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Online shopping has become increasingly popular in recent years, offering convenience and a wide range of options at our fingertips. However, it's important to ensure that we're not only saving time but also saving money while shopping online. In this comprehensive guide, we'll explore various strategies and tools to help you lower those virtual price tags and make the most out of your online shopping experience.

Compare Prices Before You Buy

One of the most effective ways to save money when shopping online is to compare prices before making a purchase. With numerous online retailers offering the same products, it's essential to ensure that you're getting the best deal. Start by conducting an online search using the product name and style number. This will give you a quick overview of the available options and their prices.

Additionally, you can use browser tools like PriceBlink, which alerts you with a pop-up if you find the item you're browsing at a lower price on another site. This helps you find better deals and introduces you to stores you may not have considered before.

Check Price History and Set Sale Alerts

To determine if a deal is truly a good sale price, it's important to check the price history of the product. Websites like and PayPal Honey provide historical pricing data, allowing you to make informed buying decisions. By analyzing the pricing trends, you can identify if the current price is a true discount or if it's better to wait for a lower price.

Furthermore, tools like PayPal Honey's DropList feature send alerts when an item's price drops below a specific amount. This ensures that you never miss out on any discounts and can make your purchase at the optimal time.

Try to Get a Retroactive Discount

Even after making a purchase, you may still have the opportunity to save money. Some stores have price adjustment policies that allow you to receive a retroactive discount if the item you bought goes on sale shortly after your purchase. Take advantage of this by contacting the store's customer service or using the online chat feature to inquire about a price adjustment. This can result in significant savings, especially for higher-priced items.

Search for Coupons

Coupons are a great way to save money when shopping online. Most online retailers offer coupons for various discounts or free shipping. To find coupons, visit the retailer's homepage or use deal aggregator websites like, which organize coupons by store name, making it easy to find what you need. These sites also verify if a coupon is still valid, saving you time and frustration.

Additionally, consider using a coupon browser tool such as the Chrome extension Cently. This tool hunts down the best coupon codes for you, and it even applies the deal with the biggest discount automatically at checkout. Some extensions, like Cently, also offer cashback, providing you with both savings and rewards.

Maximize Cash Back on Every Purchase

Make sure your credit cards are working for you by earning valuable rewards that can be used to save up for big purchases or vacations. Consider getting a flat-rate cashback card that eliminates the need to track categories or spending limits while allowing you to earn more across a variety of purchases and retailers.

In addition to credit card rewards, you can use cashback tools to maximize your savings. Websites like and e-commerce companies like Rakuten offer cashback for thousands of online retailers across various product categories. By using these tools, you can earn a percentage of your purchase back, providing additional savings. It's important to compare the cashback rates offered by different platforms to ensure you get the best deals.

Install a Free Browser Extension

Browser extensions are powerful tools that can help you find coupons, secure cashback deals, and streamline your online shopping experience. One popular extension is PayPal Honey, which automatically checks for discount codes at checkout, saving you time and effort. This extension also provides access to exclusive discounts and cashback offers that are only available through the extension.

Another option is RetailMeNot's Deal Finder extension, which automatically applies the best promo codes and cashback offers to your order as you shop. By using this extension, you can ensure that you're not leaving any savings on the table. RetailMeNot's cashback program also allows you to earn a percentage of your purchase back, further increasing your savings.

Subscribe to Loyalty Programs and Newsletters

Many online retailers offer loyalty programs that provide special discounts, flash sales, and exclusive offers to members. Signing up for these programs is usually free, and it's a great way to stay informed about deals and new products. Additionally, retailers often provide special discount codes to new subscribers as an incentive to join their newsletter. By signing up a day or two before making a purchase, you can ensure that you receive any available promo codes.

Plan Your Shopping List in Advance

Instead of making impulse purchases, take the time to plan your shopping list. By creating wish lists and waiting for sale events like long weekends, Black Friday, or Cyber Monday, you can keep track of the items you want and monitor their price drops. This way, you can purchase them when they are available at the lowest prices.


Online shopping offers numerous opportunities for savings, but it's essential to be proactive and use the right strategies and tools. By comparing prices, checking price history, utilizing coupons, maximizing cashback, and taking advantage of browser extensions, loyalty programs, and newsletters, you can save money on every online purchase. Remember to plan your shopping list and stay vigilant for sales and discounts. With these tips, you can enjoy the convenience of online shopping while keeping your wallet happy.

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