According to a recent Forbes story titled TikTok's 7 Highest
Earning Stars,'serious money' might mean seven figures! The list includes
TikTok celebrities who made more than a million dollars last year by posting
short videos on the extremely popular social media app. Addison Rae Easterling,
who was ranked first last year, received a stunning $5 million.
People are seeking for new revenue streams and earning
opportunities as a result of the coronavirus. By becoming a social influencer
on Instagram, Twitter, and Facebook, many people have turned to social media as
a source of income. TikTok is the most popular of these social apps, and
Easterling and others on the list prove that you can make money with it. In
reality, there are TikTok money calculators that offer you an estimate of how
much money any public TikTok account makes. The question then becomes, how and
at what cost do you make money?
If you want to see any money, you'll need to follow a few
steps before calling Sony and offering to be their TikTok brand ambassador.
Step 1: Create your brand first. Anyone who has taken a marketing
class understands the fundamentals, and the same is true for whatever firm you
start. Who are you, and who do you think would enjoy your product (target
market)? For TikTok, this involves having a plan for the types of videos you'll
post and sticking to it. Will your videos be amusing and entertaining? Or do
you want a romantic, ethereal atmosphere? How do you wish to be perceived by
others (including companies searching for influencers)?
Step 2: Share content that people are interested in seeing.
You're only as good as your material, just like any other social media network.
It takes a lot of effort to be a social influencer on Instagram, Twitter, or
TikTok. Your content should be current, interesting, and original. Every day,
this means many new videos.
Step 3: Get Followers. This is probably the most crucial
stage, and it comes from mastering Steps 1 and 2. Easterling, anyone? On
TikTok, she has over 54 million followers. Before you can truly monetize your
account, you'll need anything from 10,000 to a million followers, according to
estimates. The greatest strategy to attract followers is to understand what
your target market wants to see, and submit quality content to them numerous
times a day.
You can start earning real money if you have gained a
substantial following on TikTok. Here are five ways to make that money:
Step 4: Influencer Marketing. You’ve probably heard this before, and
it’s similar on all social sites. In order to generate sales, the corporation
engages influencers to utilize their films to promote their
products/services/brand. Mucinex, which partnered with various influencers to
advertise their product between Halloween and flu season, was one of the most
successful influencer campaigns on TikTok. Influencers wake up looking like
funny zombies in various videos. Then they reach for Mucinex. The videos then
cut to the influencers looking stunning and ready for the club. Mucinex is
supposed to help you recuperate in time for a weekend party, even if you're
sick to your stomach.
Step 5: Sponsored Content Posts: Loren Gray, who has over 45
million followers and earned $2.6 million last year, scored a huge Revlon
agreement in which she provides material for the company's TikTok account as
well as Revlon-sponsored posts for her own.
Branded Merchandise: If you become a hugely popular TikTok
star, you can start your own makeup brand, like Easterling's Item Beauty.
Make the most of your celebrity status to establish your
music, artist, or actress career: Baby Ariel was the first person to exceed the
20-million-follower milestone on Musical.ly (now TikTok) with 34 million TikTok
followers, and her fame has only risen since then. Ariel's celebrity has landed
her roles on Disney Channel and Nickelodeon series.
Consultant for TikTok: Many people are looking for your
advice if you are an authority on all things TikTok. People will pay money to
employ you as a consultant to help them design their strategy, build their brand,
and increase their followers because this is still a relatively new social
platform.
While many people use TikTok to make money and gain
popularity, not everything about this large social site is perfect. TikTok,
which is based in Beijing, China, has been chastised for censorship, privacy,
and kid safety.
Regardless, anyone interested in making a living on TikTok
should approach it like any other business venture: do your research and be
clever.
