When it comes to web design, there are so many different
directions and styles your website can take: it can be anything from classy to
minimalistic, playful and vibrant to sleek and modern.
According to Adobe research, 59% of people would rather
browse through beautifully designed websites than plain and ordinary ones.
According to a study, 92% of small business owners believe
having a website is the most effective digital marketing strategy. Design is
the most important thing when creating content for a new brand and starting
your own business. People are drawn to your website, blog posts, social media,
and any other content you publish.
The Web Design New Jersey companies are important for the success of any business,
so let's look at How to Achieve an Impressive Web Design for Your Startup.
Here are the following tips to Achieve an Impressive Web
Design for Your Startup:
1. Have a simple layout for your homepage.
Start with a simple layout for your homepage when developing
an engaging site. Website builders, such as WordPress or Weebly, offer many
pre-built templates, both free and paid.
You can start designing an engaging layout by looking
through those layouts and browsing other sites for inspiration.
2. Make your website mobile-friendly.
A website's mobile responsiveness is important for its
effectiveness. American adults spend over five hours daily on their mobile
phones, and over one-third shop online via mobile devices. Your New Jersey web
design company's mobile website must provide a positive user experience.
If potential customers arrive at your site but find it
difficult to read or navigate on a mobile device, they may leave and go to a
competitor. Furthermore, a poor mobile user experience lowers your website's
search engine rankings, making it more difficult for users to find via a Google
search - which leads us to our next point.
3. Create a functional navigation.
One of the most important aspects of your site is the
navigation. People use your navigation to find information on your site. You
want to create broad headings that can be subdivided further.
This will help you organize your website and make it easier
for visitors to find information.
Users will be able to find information only if your
navigation is effective. They will require assistance in locating the
appropriate pages. This will cause them to leave your site and visit one of
your competitors. Create functional navigation that helps leads find the right
information to stay on your website longer.
4. Create a memorable logo.
Your logo is the gateway to your business, so it must be
good. Your logo should appear on your business cards, social media footers,
emails, and wherever you want to focus your business.
If you run a writing business, make sure your logo conveys that.
Use garden imagery if you're starting a gardening business. The logo is the
most important part of any startup design, and you must get it right.
5. Make your contact details easy to find
Keep your contact information handy. Put them on an About
page that people can access through your navigation menu. Alternatively, as
many websites do, you could put them in the footer at the bottom of your pages.
Contact information that is easily accessible increases
customer engagement. They'll be frustrated if they can't find your contact
information when they need it to solve a problem.
Ensure your contact information is correct and consistent
with other sites where you host contact information (for example, your Google
Business Profile listing). Consistent contact information across the web will
elevate your credibility.
6. Place social media plugins.
Social media plugins make your site more interactive by
allowing visitors to share your content on social media platforms easily.
They are a simple addition to your page and an excellent way
• Create brand awareness
• Increase traffic to your website
• Improve the user experience of your website.
• Expand your social media presence.
• Create natural backlinks
• Increase brand engagement.
Social media plugins can be placed at the top or bottom of
your page, alongside or after content, or in sidebars, which are all popular
places for social media plugins.
7. Use Fonts and Colors Strategically
The New Jersey web design advice is to use fonts and colors
strategically. When discussing the color code used in web design, it's
important to remember that a great design must cater to the tastes of the
targeted audience. The background color and fonts must be tailored and
monitored to attract the targeted clients. A white background with light pastel
shades conveys elegance and sophistication, whereas using vibrant colors is
appropriate for a children's website. Similarly, fonts that are easy to read
across all devices and browsers are essential.
8. Include calls to action (CTA).
Many companies must correct the error of omitting calls to
action (CTA) on their websites. This is a critical aspect of your website
because it prompts your leads to take action.
Furthermore, when users visit your website and like the
information they see, they may need clarification on what steps to take next.
You can direct them to the next step in the conversion process by incorporating
CTA buttons. Including eye-catching CTA buttons in your design can help your
business increase conversions.
9. Use white space
"White Space" is also considered a breathing space
for visitors. "Less is more," as the saying goes, especially in web
design. With so many websites competing for attention, white space is often
Leaving space between paragraphs and images lets visitors
take in everything the website offers. This, in turn, improves user experience
and increases the website's return on investment.
10. Test your pages
When you have all the elements required for your
professional web design, it is critical to test your pages.
This is a great way to create a site that appeals to your
target market. You can see where users are having trouble using your site and
make changes based on these issues. By testing your pages, you will create a
site that will help you earn more leads and conversions.
Your design is an important aspect of your business. SoftCircles understands
what it takes to build a professional, lead-generating website. We are a
full-service digital marketing firm working with you to create a custom website
design to bring your business results.
We have a team of over 100 experts who will contribute their
knowledge and expertise to your campaign. Our award-winning design team has
years of experience creating unique designs for your business.