Kimberly Guadalupe Loaiza Martínez, popularly known as
Kimberly Loaiza, is a well-known Mexican singer, social media influencer, and
entrepreneur. She was born on December 12, 1997, in Mexicali, Baja California,
Mexico. With her interactive videos and singing talent, she has gained fame and
become a highly followed individual among the Spanish-speaking online
community.
Her Early Life and Personal Background
Kimberly grew up in Mexicali and later moved to Mazatlán at
the age of nine. She has a younger brother named Carlos and a sister named
Stefanny. Kimberly was interested in music and performance at an early age,
which she turned into a career as a content creator and singer.
Rise to Fame: Social Media Career
Kimberly's social media journey began at the age of 14 when
she joined Twitter. Her real breakthrough, however, was in 2016 when she
created her YouTube channel. Her material initially consisted of makeup
tutorials, hairstyling tips, and lifestyle vlogs. Later, she diversified her
material to include challenge videos, tags, and collaborations with other
celebrities.
Her charming personality and relatable content drew an
enormous following instantly. As of October 2024, her YouTube channel boasts
more than 46 million subscribers and more than 6.8 billion views. She has more
than 75 million followers on TikTok, making her the seventh most-followed user
globally and the most-followed Spanish-speaking user of the app.
Musical Career
In 2019, Kimberly broke into the music industry with her
debut single "Enamorarme," which gained popularity. She continued to
release hit tracks such as "No Seas Celoso," "Me Perdiste,"
"Do It," and "Después de las 12." Her music blends pop,
reggaeton, and electronic dance music, reaching a broad audience.
Her music discography includes studio albums like "X
Amor" (2023) and "X Amor II" (2024). She has also embarked on
tours to immense success, e.g., the "Bye Bye Tour" in 2023 and the
"La Despedida Tour" in 2024, traveling to major cities across Mexico.
Business Ventures and Collaborations
Aside from her entertainment career, Kimberly has
established herself as a savvy businesswoman. She launched her own clothing
line in 2020 and co-founded a mobile phone company named Space with her
husband, Juan de Dios Pantoja. She has also collaborated with leading brands
and influencers, including a blockbuster deal with beauty YouTuber James
Charles.
Her digital life has been nominated for and rewarded with
numerous awards. She was nominated in several categories at the MTV MIAW Awards
in 2021, including Icon MIAW, Creator of the Year, Couple on Fire, and Fandom
of the Year.
Personal Life
Since 2012, Kimberly has been dating another influencer turned
singer, Juan de Dios Pantoja. Together, they got their first daughter, Kima, in
2019. They married in 2020 and welcomed their second child in 2021. They have
encountered several public scandals, such as controversies and breakup periods.
Their personal relationship, or as fans typically call it
"Jukilop," has also been an ongoing topic on their content, which has
also helped them achieve popularity and connectivity with their followers.
Net Worth
As of 2025, Kimberly Loaiza's net worth stands at around $15
million. This astronomical sum is a true reflection of her diversified career
in terms of revenues from YouTube advertising income, sales of music, brand
endorsements, and her entrepreneurship.
Conclusion
Kimberly Loaiza's trajectory from a young girl raised in
Mexicali to global digital sensation is the ultimate story of social media's
power on modern stardom. Her successful career as a singer, influencer, and
entrepreneur continues to inspire millions and solidify her position as one of
the most influential figures in Latin entertainment.
